Amazon Prime organized an event ‘Are You Ready?’ earlier this year and announced all the shows and series which are going to release on Amazon Prime this year. Mirzapur team marked their presence at the event and confirmed that season 3 is on track and would be released in 2024 only. Last week, the makers started a publicity campaign for the third season of Mirzapur. They shared a post on social media asking what MS3W is? And suddenly, fans went gaga over the post. But unfortunately, the makers didn’t announce its release date in that post.
It’s been a week, there are nearly 24 posts regarding MS3W and Mirzapur season 3 on social media. Under the comment section of each post, fans were asking about the release date. The team didn’t even reveal the meaning of MS3W. The social media team started dropping new posts where they are writing a sentence from each letter of the Hindi alphabets. No one is getting the relation of that posts to the Mirzapur season 3.
But the publicity campaign by the social media team is working inversely. Instead of igniting curiosity and creating a buzz, it is killing the curiosity of people. This morning, the makers fooled its audiences by sharing a photo of Vijay Varma and Lilliput with a text over it, “Swipe to know, Mirzapur season 3, latest updates.” And in the second slide they just put a loading arrow symbol. After seeing nothing in that post, the audience got frustrated. They showed their frustration in the comment section. One wrote, “Trust me, you are just killing the craze of your show right now “. Another wrote, “Ab subscription Lena mat dosto direct telegram se download karna tab samj Mai aayeja inko (Now don’t take subscription, download it from telegram then only they will understand it). “How to be a buzzkill 101,” someone commented. A user wrote, “Imagine hyping webseries like mz3… Keep on killing the craze.” And there are many users and fans of the Mirzapur series who are really disappointed with the makers for the false hype. There are chances that it may affect the viewership of the third season after its release.
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