- Advertisement -
Monday, March 1, 2021
- Advertisement -

IPL: BCCI Rejects Dream11 Bids For Title Tournament Sponsorship In 2021, 2022

The Dream11 had made a conditional bid for the title sponsorship of the Indian Premier League (IPL) for the upcoming 2 years after being named sponsor for the 2020 season. Read below to know more.


Throwback Video: Launch Party Of Saif Ali Khan And Jackie Shroff’s Film Tum

Watch the launch party of the Hindi film 'Tum' starring Saif Ali Khan, Aftab Shivdasani and Jackie Shroff in lead roles.

Throwback Video: Muhurat Of Sanam O Sanam (1993)

Sanam O Sanam is a Hindi film produced by Anup Jalota and directed by Barkhaa Roy. It stars Vinod Khanna, Reena Roy, Ronit Roy,...

Throwback Video: Making Of Dhartiputra (1993)

Dhartiputra is a 1993 Hindi film directed by Iqbal Durrani and produced by Dinesh Patel. It stars Mammootty, Jaya Prada, Rishi Kapoor and Nagma...

A few days ago, the Board of Control for Cricket in India (BCCI) announced that cricket fantasy league platform Dream11 as the title sponsors for this year’s Indian Premier League (IPL). However, the company will not stay on board for the upcoming two seasons of the money-spinning tournament. The company’s conditional three-year deal was rejected due to ‘low’ bid amounts for 2021 and 2022.

Dream11 outbid companies like Byju’s, Unacademy, and Tata Sons to bag the honour to be the title sponsor for IPL 2020. The cricket fantasy league platform made a whopping bid of Rs 220 crores, replacing the former title sponsors Vivo. Dream11 will now the rights for the title sponsorship for 4 months and 13 days.

A while back, the cricket governing body of India officially suspended its contract with the Chinese mobile phone company Vivo. BCCI had signed a five-year contract with Vivo but had to dissolve it amid the border tension between India and China. Vivo was forced to pull out of its R 440 crore per year contract with immediate action.

Reportedly, Dream11 offered a Rs 240 crore for the upcoming season of IPL in case the Chinese mobile phone brand did not come back. Sources state that the cricket fantasy league negotiated a conditional three-year bid and BCCI asked the company to raise the amount considerably for the next two seasons.

Also Read IPL 2020: Dream11 Named As The Title Sponsor For This Year’s Tournament

Throughout the years, Dream11’s association with sports has expanded and it currently partners a total of 19 leagues along with six Indian Premier League Franchises.

For latest entertainment news, bollywood news, hollywood news, celebrity gossips, latest movie reviews, entertainment news and gossips in hindi - follow Lehren on Facebook, Twitter and Youtube.

↓       Scroll down for next story      ↓


Shruti Haasan And Her Boyfriend Return To Mumbai After Trip To Chennai

Shruti Haasan and her boyfriend Santanu Hazarika recently took a trip to Chennai. It was repotedy their first trip to Chennai after the news...

Rahul Vaidya Enjoys A Game Of Cricket With Lady Love Disha Parmar

Bigg Boss 14 1st runner up Rahul Vaidya plays cricket with lady love Disha Parmar, as the couple finally enjoys a vacation together.

Madhuri Dixit: Dance Deewane As A Show Has Taught Me So Much!

As the craze of dance starts to take over, Madhuri Dixit returns as the supreme judge on the upcoming season of COLORS’ Dance Deewane....
- Advertisement -