Despite a direct OTT release Darlings have received maximum viewing hours on Netflix. Alia Bhatt starrer Darlings skipped the theatrical release and opted for a direct OTT release. The black comedy-drama has grabbed the audience attention pulling them to stay glued to screens. While Laal Singh Chaddha and Raksha Bandhan are losing screens in theaters Darlings have got over 10M+ viewing hours on Netflix on its opening weekend.
On the streaming giant Netflix, Darlings is a non-English original Indian film to have the highest global opening ever. The black comedy-drama is trending in the top 10 in 16 countries across the Americas, Africa and Asia including UAE, Singapore, Malaysia, Kenya and Trinidad and Tobago. It ranks number 1 in the list of top 10 movies in India on Netflix.
Alia Bhatt spoke on the love her film has received on Netflix. She said, “Darlings has always been a unique and special film for me, and as soon as I read the script, I knew I wanted to be involved—not just as an actor, but also in a bigger way—in bringing these different stories to the audience and I’m glad Netflix is where it lives. I am overjoyed by the overwhelmingly good response to my debut production and I can’t wait to watch the marvels this movie will continue to perform. It’s incredible to see that the film has a global audience with Netflix and with it trending in the top 10 in 16 countries across the globe just in the opening week is incredible!”
Director Jasmeet K Reen said, “Seeing our labour of love, Darlings being received so well by audiences across the world, is truly heart-warming. As a filmmaker, it’s great to see that Darlings has a platform to be watched and loved by viewers around the world with the click of a button and to be trending globally on Netflix just in the opening week feels surreal! It’s truly a wonderful and fulfilling feeling to see this story resonate with viewers globally and I can’t wait to see how more people receive it in the coming days!”
Producer and COO, Red Chillies Entertainment, Gaurav Verma commented, “We are overwhelmed with the response to the film, we hope the audience will continue to shower the film with their love. The film is the top choice of viewers and is really encouraging, and not just in India but in many other countries across the globe.”
Darlings is the first produced movie by Alia Bhatt under her production house Eternal Sunshine in association with Red Chillies Entertainment. It stars Alia Bhatt, Shefali Shah, and Vijay Varma in the lead roles. Directed by Jasmeet K Reen the movie released on Netflix on 5th August.