Lila Moss is following in her mother’s modelling footsteps as she recently starred in a new Calvin Klein campaign after Kate Moss launched her career with the brand in iconic shots in 1992. Lila took to her Instagram and shared shots from her new fashion collaboration as she flashed her abs in a sheer shirt over a crop top which bore a striking resemblance to one of Kate’s shots with the designer where she wore just a black bra.
Kate first modelled for Calvin Klein 30 years ago as part of a deal which helped turn her into a household name with topless shots of her wearing baggy denim jeans becoming extremely well-known. In the shot Lila looked incredible as she flaunted her toned physique in the daring shirt which was teamed with low-slung black jeans. In another campaign shot, she wore a black crop top which she teamed with distressed jeans that had her Calvin Klein briefs visible above the waist band.
Lila took to Instagram to share the news of her new partnership with the brand, saying: ‘so grateful to be a part of the new @calvinklein campaign by @alasdairmclellan.’ Calvin Klein are clearly proud of the new ambassador commenting, ‘Brought out the best’ under Lila’s post. The campaign was captured by British photographer Alasdair McLellan and also features BlackPink’s Jennie, Chloë Sevigny and Susan Sarandon. Kate reflected on her iconic Calvin Klein shoot during a interview with Vogue earlier this week.
She said: ‘Fabien (Baron) said you should go and meet Calvin. So I went to the office and he booked me for this campaign CK Jeans. ‘He wanted to put me under contract and that was a big thing, to be a model and have a contract. So funny, because Paul Cavaco said, ‘Kate just take it, you’re so short you’re never going to work that much anyway.’ Kate Moss was a longtime muse of Calvin Klein posing for the brand in 1992 and again for the label’s Obsession perfume campaign in 1993.