23rd September was observed as National Cinema Day to celebrate the successful reopening of theaters. On this day, movie tickets were priced as low as Rs 75. National Cinema Day saw a large number of people visiting theaters with all shows going housefull. This led the organizers to extend the celebration till September 29.
This comes as a happy wave for those who missed getting a ticket at a reduced price on 23rd September, National Cinema Day. The celebration has been elongated from Monday 26th September to Thursday 29th September. However, few cinema halls will sell lower rate tickets even on Saturday and Sunday. The tweak in the offer is that tickets will not be priced as low as 75 but definitely at a reduced rate.
A source informed Bollywood Hungama, “Motivated by the blockbuster success of National Cinema Day, the multiplexes have decided to extend the celebrations. The tickets won’t be sold for as cheap as Rs. 75, but the rates would be pretty reasonable. The celebrations will restart from Monday, September 26 and last till Thursday, September 29.”
Earlier in the day, Movie Max announced that the celebration continues with tickets starting at 70 rs. On their Instagram handle sharing a poster, Movie Max wrote: “Celebration continues! Enjoy your favourite movies at your nearest Moviemax cinemas at starting price of Rs 70 only. T&C apply*”
Other multiplexes are selling tickets for Rs. 100, even on Saturday, September 24, and Sunday, September 25. Inox confirmed tickets for normal seats in all Inox multiplexes will be available for flat Rs. 112 from Monday to Thursday. Cinepolis tickets will be priced at Rs. 100 plus taxes while Tickets in PVR Cinemas are also expected to be in the range of Rs. 100-112 in normal screens.
An industry expert revealed, “The National Cinema Day has been an eye-opener. Multiplexes have first-hand got the idea of how viewers thronged their cinema halls in large numbers. Not just Brahmastra but even Chup and Dhokha Round D Corner’s tickets were lapped up. It has reignited discussions about the importance of reasonable ticket prices and this time it’ll not die down. Hopefully, in the near future, viewers will be able to watch films at cheaper prices, just like in the good old days. We hope the distributors and producers, too, cooperate and don’t compel multiplexes to hike ticket prices for festive releases.”