This is a really risky business for all these iconic producers to be releasing their bollywood films in indian theatres on a pan India level even when the theatres are still not fully functional in hub of indian cinema which is Maharashtra (Mumbai) due to ongoing COVID-19 pandemic and which is why we see the reasons why Big B, Anand Pandit and Akshay Kumar deserve kudos.
Even when the theatres in the city of dreams Mumbai and also within Maharashtra are not fully functional and still shut down in many parts of India, knowning all this these producers took a huge risk and also firmly made up their mind to have their magnum opus bollywood films get released in the theatres and so here are reasons why Big B, Anand Pandit and Akshay Kumar deserve kudos.
Knowing fully well that this move of them making sure and deciding that their films get a nation wide theatrical release on a pan India level in our country can go either ways by either being a hit or a flop dud, they went ahead and still released it in the theatres and so now lets take a thorough glance at reasons why Big B, Anand Pandit and Akshay Kumar deserve kudos.
Really a hats off and salute to all these iconic producers who took a big risk by releasing films in theatres when most halls are still shut. We all know that filmmaking is a risky and rewarding business at the same time and no one knows that better than the passionate producers who finance film projects.
At a time when most states still have the shutters down on theatres including the biggest box office generator – Maharashtra, Akshay Kumar with Bellbottom and Anand Pandit and Amitabh Bachchan with Chehre decided to release their big budget films in theatres. These producers knew fully well that the move could go either ways.
Veteran producer Anand Pandit says, “Cinema is a passion. The past year has been a challenging one. The whole world has suffered losses and so has the film industry. But we felt that we must find the silver lining. Hope is eternal and we must infuse that feeling so that the industry rises together like the proverbial phoenix”.
Be it the release of the espionage thriller Bell Bottom or the Amitabh Bachchan edge-of-the-seat suspense drama Chehre, audiences and the industry is welcoming this move with anticipation and excitement.
Film trade is seeing the sentiment picking up and this is likely to encourage many to follow suit. Kudos to these producers for taking a leap of faith to propel others to follow.